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Sophia 

Photiou

Media Portfolio

Media & Communications Professional 

About Me

I am currently an undergraduate student at Birmingham City University, studying Media & Communications. I  am highly enthusiastic and passionate when it comes to media and the music industry; and over the last few years my media skills have hugely developed.  This portfolio will showcase the various media projects, specifically music industry related projects, that I have been involved in as well as created. 

Showreel

MUSIC INDUSTRY

 project 1 - diy grime 'zine

'aLL OR NOTHING'

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The 'All or Nothing' 'Zine designed and created by myself discusses the relevance of DIY culture within the Grime Scene.

It features an interview with a Grime Artist. As well as an update on the latest dub clashes!

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PHYSICAL COPIES

AVAILABLE

project 2 - MUSICIAN BOOKING APP

MUSE HOUSE 

Muse House is an innovative music business that myself and a group of creatives set up. We came up with a niche / unique idea to bring a vital change in the way artists & musicians are booked out or hired. My role within the project was to focus on the Marketing & Financial side of the business. 

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-  MUSE HOUSE PROJECT PORTFOLIO 

project 3 - PR AGENCY

INNOVATE PR 

Innovate PR is a Music PR Agency that I set up in and around London & Birmingham. We aim to offer outstanding PR services to a range of up and coming artists who seek further establishment and distribution of their music, artist persona and overall music presence. Our mission is clear, we take on client goals and aspirations, apply them through our PR techniques and achieve the best results for our clients!

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My role within the agency was to create a PR campaign for an artist, to increase his recognition within the music scene. 

I created an online Artist Electronic Press kit to showcase David Monroes music and artist persona; to send to a range of publications, along with a press release for various magazines, radio stations and labels to to acknowledge his new and upcoming talent. 

Posters & Photography I designed / created -

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iNNOVATE PR cAMPAIGN OUTCOMES 

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Link to the Innovate PR Agency Website - https://innovatepragency.wixsite.com/musicpr

project 4 - Record Label 

ISSA VYBE RECORDS 

IssaVybe Records is a newly found record label that is based within Birmingham. Us younger generation, have created a youth led label in order to provide a platform for young artists based in London, Birmingham or any city in the UK! We encourage talent and skill from anybody who has an interest in making and producing music. IssaVybes Records values all genres of music and deeply promotes various types, such as soul, rap, mellow rap, afro bashment and more! We want people to vybe off of the creation of music and create an all round fulfilling record label whereby anyone can feel uplifted, whether they be working with us as artists or listening to the music that our artists produce. 

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Gio

Introducing a signed artist from Luton/Birmingham:  

Gio is a young afro rap artist who grinds hard to make his music known within urban music culture. We signed him and became aware of his music through social media and close friends. We feel, that as a record label we can steered his music career in the right direction which will allowed us to fulfil his goals as our signed artist.

 

Once signed to our label, the release of Gios' new song LUVIN' was platformed on Spotify and Soundcloud by our distribution team. 

PRODUCTION, PROMOTION AND DISTRIBUTION OF GIO'S new release AND MAKING OF THE MUSIC VIDEO  

My New Channel
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These short clips are showcasing the progress of Gios' work within studios and on set when making the music video for LUVIN'. I was involved within the distribution and promotion team of Issa Vybes records, we managed to promote the song through social media sites and through a press release that was sent to various music journalists. As a small and upcoming record label, we are very proud of the fact that the distribution of the song was hugely successful.

 

We managed to release the song on three different music networks such as Spotify, Deezer and Souncloud. Radio was also another form of how we distributed LUVIN'. After emailing various radio stations, REPREZENT the urban led radio station based within London, played our artists first song and was released via the radio. This was very significant for not only us as a new record label, but also for our artist Gio, as radio distribution is vital when a new song is released. 

PHOTOGRAPHY

Project 1 - 'ISLA APOTHECARY'

PROJECT 2 - 'cOMING TO BRUM'

Photos
Anchor 1

RADIO + TV

RADIO

landmark X fm - rADIO

LANDMARK-X FM was an Urban Radio station that I co created. My role was to produce a segment of the show - regarding a script / pre-recorded package / live interview / live phone call and a range of A/B/C List of songs. I also had the role of presenting another show that was pre-produced by another Radio presenter.  

15 Minutes of the best bits of a LANDMARKX FM RADIO hour show - 

A live news report - 

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tv

In the mix - magazine show

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'In the Mix' is a Magazine TV show I worked on with a group of creatives. The show featured mini fun clips as a guide to get you through university! I took charge in co - filming and editing some of the scenes, but when the show went live, I had the role of being Floor Manager. I ensured that the presenters were cued in, cameras were in order, ready to shoot for the live take. 

A link to the live show - https://www.youtube.com/watch?v=4xr0FD-nJhA

Contact
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